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Documenting made me a better designer
Well, hello from a person who's phone storage is crying for help - holding pictures I can't really explain. Let me give you a quick glimpse : a mug, a grocery store sign, a leaf, a dog sitting in a weirdly cute position (okay, I think everyone has at least a hundred photos of dogs), few selfies later.. sunlight hitting concrete, cool colour combinations and sorry to admit but people (no ex's) To some of you, these probably look like random photographs. To me, these are things
Ria Mohta
Jun 164 min read


Indian design has never been bolder
Working as a Brand designer for more than a decade (wow, that makes me sound old) has exposed me to a hundred brands and a shift of an era. Clients went from playing safe and following convention to actively looking for ways to stand out, break rules and add personality into everything they build. And honestly, I don't think this shift started with design. I think it started with us. Let's zoom out with me for a moment. Ten years ago, aspiration looked very different. Success
Ria Mohta
Jun 63 min read


On if your brand needs a ReBranding - how to know.
Often times when you start a brand - you have a vision, goal and product set in mind. As you walk down the road of brand building, you...
Ria Mohta
Jul 13, 20245 min read


On sourcing clients and getting work
As you step into the world of freelancing, while you're enjoying the fruits of the freedom of working as per our own schedule, setting...
Ria Mohta
Apr 28, 20246 min read


On drafting a Branding questionnaire once you get a new client. Copy mine for free!
Whenever you onboard a new client, a systematic approach helps set a healthy companionship between the two. Remember, your first...
Ria Mohta
Apr 17, 20243 min read


On my journey as a freelance Illustrator and things that helped get started.
This blog might come out as an honest insight for anyone who's looking to work as a freelancer or any creative enthusiast wanting to make...
Ria Mohta
Jan 27, 20225 min read
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